
Experienced Perspective + Thoughtful Counterpoint
Fractional General Counsel and Project Based Legal Services
for Commercial Real Estate Matters
Services
Fractional General Counsel
Experienced legal leadership without the cost and overhead of a full-time legal department.
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Strategic Legal Guidance
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Contract Review & Negotiation
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Risk Management
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Ongoing legal support for real estate related operations
Project-Based Legal Services
Practical, business-minded counsel for commercial real estate transactions and strategic initiatives.
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Commercial Leasing
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Purchase & Sale Transactions
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Financing Agreements
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Listing and commission agreements
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Term Sheets
Outside Counsel Oversight
Strategic management and coordination of outside counsel and specialized advisors.
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Litigation Management
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Transaction Stewardship
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Specialty Counsel Selection & Coordination
WHY COUNTERPOINT COUNSEL
Legal issues rarely exist in isolation. Effective solutions require consideration of legal, operational, and business realities. Counterpoint Counsel approaches matters through a broader lens. helping clients navigate complexity while remaining focused on practical outcomes.
Cost-Effective
& Flexible
Commercially
Focused Advice
Real Estate
Industry Experience
Scalable
Legal Support
Business-Minded
Decision Making

About Dan Frysh
Dan Frysh is the Founder of Counterpoint Counsel. A California
attorney and licensed real estate broker, Dan brings nearly two
decades of experience advising owners. investors. landlords.
tenants, and growing businesses on commercial real estate
transactions and related legal matters.
Prior to expanding his practice to represent commercial tenants, Dan spent nearly two decades representing commercial landlords in lease negotiations with many of the country's most sophisticated retailers and national brands. That perspective provides valuable insight into market terms, negotiation strategy, and how landlords evaluate risk— experience now leveraged to help tenants negotiate stronger agreements while avoiding costly pitfalls and overlooked lease provisions
CALIFORNIA ATTORNEY | LICENSED REAL ESTATE BROKER
Representative Lease Matters
• Ralph Lauren • Trader Joe's • CVS • Shake Shack • Vuori • Oliver Peoples • John Varvatos • Vince • Faherty • Gorjana • Skechers • Eagle Rock Brewery • Clear Channel • Van Wagner • Outfront Media • High Times • Ted Baker • Nobu • Mr. Chow • Starbucks • 7-Eleven • Pirch
*** Representative matters only. Most matters were handled on behalf of commercial property owners. Inclusion of company names does not imply current representation or endorsement.
Contact Counterpoint Counsel
Whether you need ongoing legal support or assistance with a particular project-based engagement, we'd welcome the opportunity to discuss your objectives and determine how we can help.